I mentioned that motorsports are more fun with social media in the previous post. Now I want to show some more ways that motosport brands engaged with me at the Grand Prix in Long Beach.
The main place of interaction was in the LifeStyle Expo, but brands like SPAM and the Port of Long Beach managed to wrangle my attention while walking around and taking in the racing experience.
First, several brands like Continental Tire, Mazda, and Honda, vowed for motorsport fan attention with several picture opportunities with smiling faces. That’s always a good way to get people to pose and post.
Corvette
Continental Tire
Mazda
Honda
Then we ventured outside and got to engage with SPAM and the Port of Long Beach.
Me SPAM attacked
Port of Long Beach
I am a diehard motorsports fan that really enjoys incorporating his craft (online media) with his passion (motorsports) to have a rich experience. The next time you are at an event, look around and see how big brands and names are looking to interact with you. Try embracing them and have some fun!