This might not be social media per se, but it is a really good BMW story. And, is that not really the core of what social media is, telling a story?!?
Here goes…why I am in love. I love the BMW brand. I love that it represents a car manufacturer that values the driving experience as much as I do. My desire for the driving experience struck me even before I could legally drive. It is a great story about a boy and a beautiful black BMW.
It was the mid 1980’s, I was a young boy not even old enough to drive yet, and my father’s friend called on Saturday afternoon. He wanted my dad to come over and see the car he had just purchased. My dad turned to me and said, “Let’s go!” and we set off to see the wonderful new automobile.
We arrived at my dad’s friend’s house and talked in the driveway for a few minutes until the new car arrived. At the end of the driveway appeared a black, 4-door wonder of German engineering. It was the first time that I had seen a BMW up close and I was seriously impressed. As I mentioned, I was not even able to drive, barely knew the joy of driving, but I instinctively understood that this black BMW was AWESOME.
Lots of time has passed since then and I have continued to fall deeper in love with all motorsports. I returned to my home town after college and needed to acquire transportation. I let my dad know my car situation and, coincidentally, he had spoken with his old friend that had shown off the BMW many years earlier. The planets apparently were aligned just right and the gods were happy with me because the beautiful black BMW was up for sale. Various reasons in play, my dad’s friend needed to quickly part with the BMW. He knew that I had always been a huge fan of the BMW and wanted me to have first right of refusal. I pounced on the opportunity and we struck a great deal. Now the car that I fell in love with those many years ago was actually mine.
Since purchasing the 1984 E28 BMW I have found myself in love with the overall BMW brand. It represents teamwork, great engineering and a desire to deliver the “ultimate driving machine”. This is why I am in love with a BMW.
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